Our story

In Wolof, a national language of Senegal, Mbay means ‘to develop’. By riding on the wave of the electric transport revolution, we believe that we can connect the dots to develop polluting private transport ride hailing services into a clean and affordable sollution.


Matthew Sellar, CTO

Matthew is an Economic Adviser with experience in governmental organisations focused on the Sahel region.

Abdoulaye Bill Diara

Bill is Director West Africa ITF and Board Advisor Heetch Senegal

Stefan Heijboer

Stefan is a transportation designer at BMW, with a focus on user experience, and innovation on technologies and materials.